Heinz teamed up with Morley’s, the much-loved London chicken shop, to bring a cult favourite pairing into the spotlight. The collaboration played on the fact that Heinz sauces have long been a staple in Morley’s, turning an everyday truth into a city-wide campaign.

I designed the full digital experience for the launch. This included the competition website, all paid and organic social ads, and every banner and promotional asset for the Heinz To Home site.